Pricing
Pricing you don't have to ask for.
Per app, in USD, on a public page, with a 25% nonprofit discount applied right on the table. No quote gate, no discovery call, no "contact us for pricing."
Nonprofit? Take 25% off everything.
All prices in USD · billed annually and invoiced · the discount applies at purchase and at every renewal.
Pledgely Forms
The form builder that lives in Salesforce.
Free
$0 USD forever
- Visual form builder on your org's real fields
- Up to 3 active forms, with 1 builder seat
- Public forms on Experience Cloud
- Multi-object record mapping
- Built-in spam protection (reCAPTCHA and rate limits)
Pro
$49 USD per builder / month
Minimum 3 builders
- Everything in Free, with unlimited active forms
- Unlimited submissions, never metered on your audience
- Save-for-later, prefill and branded resume links
- Versioning and rollback
- Submission Console and repair
- Theming and templates
Pledgely SMS
Salesforce texting and calling, in one native app.
Single channel
$25 USD per user / month
Minimum 5 users
- One channel per user: Messaging (SMS, MMS and WhatsApp) or the full Voice suite
- Bring-your-own Twilio: raw provider rates, zero markup
- Consent management and a one-row audit trail
- Flow invocables, bulk and relational messaging
- Templates and merge fields
- Guided BYO-Twilio setup wizard
Both channels
$35 USD per user / month
Minimum 5 users
- Everything in Single channel, with Messaging and Voice together for each user
- Dialer, IVR and voicemail with transcription
- Call recording and blind transfer
- Missed-call auto-text-back and business-hours routing
In development
Pledgely Drive
In developmentYour own Google Drive or Dropbox, behind Salesforce. Planned tiers publish before release. The waitlist hears first.
Join the waitlist
Pledgely Mail
In developmentSendGrid email, native to Salesforce. Planned tiers publish before release. The waitlist hears first.
Join the waitlist
Pledgely Docs
In developmentDocuments and e-signatures, generated in Salesforce. Planned tiers publish before release. The waitlist hears first.
Join the waitlist
Pledgely Events
In developmentEvent registration that lives in Salesforce. Planned tiers publish before release. The waitlist hears first.
Join the waitlist
Pledgely Pay
In developmentFree to install, with a small fee per transaction. Full pricing lands with the app.
Join the waitlistSupport
Included with every paid app
Every paid app includes email support answered by the people who build it. No tiered ticket queue between you and the answer.
Priority support
Add-on- A named support contact
- One-business-day response target
Priority support is quoted per org by email. Tell us your team size and we'll send scope and pricing.
The other half of transparency
What you'll never pay
Per-message markup
Usage is billed by Twilio at their raw published rates. We charge for the app, never for a message.
Per-contact or per-record fees
The size of your database is not a pricing axis. Message as many records as you want; the app price is the app price.
A second product to unlock calling
Voice is one of two channels in the same package: one install, one vendor, one line item. Not a separate CTI product to buy.
Overage traps
No usage tiers to fall off of, so there is no surprise invoice when a campaign goes well.
Bring your own Twilio
The usage bill isn't ours to mark up.
Pledgely SMS runs on your Twilio account. You pay Twilio's published rates for every message and minute (the same ones on their public price list) and you pay Pledgely for the app. The two never mix.
That means no per-message markup, no per-contact fees, and no renegotiation when your volume grows. It also means the phone numbers, the message history, and any Twilio nonprofit credits are yours. If you ever leave, you keep all of it.
US carriers add per-segment surcharges (roughly $0.0035–$0.0045 on major carriers) and A2P 10DLC business-texting registration carries small one-time and monthly fees, all billed by Twilio at cost, none of it to Pledgely. WhatsApp adds Meta's separate per-conversation fees.
A month of texting: worked example
- 2,000 outbound texts 2,000 × $0.0083
- $16.60
- 1,000 replies received 1,000 × $0.0083
- $8.30
- 300 minutes of calls 300 × $0.014
- $4.20
- 1 local phone number monthly rental
- $1.15
- Twilio's bill, at their rates
- $30.25
- Pledgely markup
- $0.00
Twilio published US rates, verified 2026-07-04: sms/pricing · voice/pricing · whatsapp/pricing . Their rates can change. The links are live.
Standing offers
Three things we put in writing
We'll beat any written quote
Bring a competitor's written quote for comparable scope and we'll beat it. We confirm what counts as comparable in writing before you commit.
Free config-scope migration
Moving from a named competitor like Mogli or Formstack? We migrate your configuration (templates, forms, field mappings) at no charge and confirm the scope in writing before work begins.
Free Forms, no expiry
Start with up to 3 active forms and 1 builder seat for $0. It is a standing free tier, not a timer that turns into a bill.
Pricing questions
What will I actually pay per message?
Whatever Twilio charges: currently $0.0083 per outbound SMS segment on a US local number, billed by Twilio to your own account. US carriers add small per-segment surcharges (roughly $0.0035–$0.0045) and business texting requires a one-time A2P 10DLC registration; all of it goes to Twilio and the carriers at cost. Pledgely adds nothing on top.
How does the nonprofit discount work?
Registered nonprofits and charities get 25% off every paid Pledgely app, applied at purchase and at every renewal, not just year one. We ask for your registration details (501(c)(3), Canadian registered charity, or your local equivalent) when you buy.
What’s the catch with the free Forms tier?
There isn’t one. The free tier is a real tier: the builder, public forms on Experience Cloud, multi-object mapping, and spam protection at $0, for everyone, indefinitely. Paid features are for teams that need versioning, prefill and resume links, and the Submission Console.
Is voice a separate product?
No. Voice is one of the two channels in Pledgely SMS, in the same package and the same install. You license each user for Messaging, for Voice, or for both, so there is no second install and no separate CTI product to buy.
How does billing work?
Annual, invoiced, in USD. Your Twilio usage is separate and billed by Twilio directly to your own account. Prices on this page are per app: install only what you’ll use.
Want the walkthrough anyway?
Thirty minutes on your use case, and yes, you can ask about pricing on the call. You just don't have to.